Ep # 142 Small Business Success: Building Strong Foundations with RAC Consulting

Struggling small business owners often face a critical blind spot: money in the bank doesn't always mean profitability. This revelation forms the cornerstone of my enlightening conversation with Rachel Cluna, founder and president of RAC Consulting in Waxhaw, who brings over 21 years of business expertise to the table.

Rachel shares her remarkable journey from heading HR at a major medical center to launching a consulting business that now serves clients nationwide. With refreshing candor, she recounts her post-recession boom of acquiring 1,200 clients in just six months – and the hard-learned lesson that rapid growth without proper infrastructure can threaten even the most promising business. This experience now fuels her passion for helping other entrepreneurs build solid foundations before scaling.

What sets RAC Consulting apart is their comprehensive approach to back-office operations. Their innovative "HR 911" service allows small businesses to access expert HR support without the overhead of a full department, while their personalized payroll services offer the human touch that automated systems lack. Rachel's insights on financial management are particularly valuable, as she explains how proper analysis often reveals that seemingly successful businesses are actually "stealing from Peter to pay Paul" rather than generating sustainable profits.

The conversation takes a personal turn as Rachel discusses relocating from New Jersey to Waxhaw during the pandemic, embracing remote work, and finding community in small-town life. Her story embodies the resilience and adaptability that successful entrepreneurs must cultivate.

Ready to transform your business operations with expert guidance? Connect with Rachel through racconsulting.net or call 732-281-0590. 

RAC Consulting 

 Rachel Cluna

33 Hooper Ave, Toms River, NJ, United States, New Jersey

(732) 281-0590

[email protected]

racconsulting.net